We've brought together our stories as well as interviews with dozens of founders from every step of the journey. We seriously can't wait to share this book with you.
Generate excitement and validation long before your product is ready. Don't wait until the end and launch to crickets.
Strengthen your ideas and approaches by talking to folks who have already been in your shoes. Ask the right questions.
Hone in to the real pain so you build what your customers actually need. Listen to the problem, not the people.
Master the art of turning your beta testers into paying customers. Change the conversations you're having.
Follow a proven strategy to take your product to market with no advertising budget. Embrace organic sources.
Learn how to develop and optimize your sales funnel as your traffic increases. Move people from A-to-ARRR.